In today's world, modern network technology is becoming more deeply embedded in every aspect of daily life. As the number of smart devices in homes continues to grow, the role of the internet in family settings has never been stronger. The rise of smart homes is accelerating this trend, pushing it to new heights and reshaping how we interact with our living spaces.
With the growing popularity of the smart home concept, an increasing number of intelligent products are being embraced by consumers. Primarily driven by electrical appliance manufacturers, these companies have introduced a wide range of smart home devices, with smart TVs being among the most widely adopted. These innovations are not just about convenience—they're about creating a more connected and responsive living environment.
The ultimate aim of the internet isn't merely to monetize television screens, but to dominate the living room and reduce costs for home users. This window of opportunity may only last one or two years. Once the smart home market becomes fully regulated, home appliance manufacturers will be the first to enter the space. However, if they don’t adapt quickly, they might end up being sidelined, becoming mere suppliers in the broader smart ecosystem.
To change this trajectory, many smart home appliance companies are now actively seeking new strategies. In reality, the future of internet-connected homes belongs to companies that think like internet businesses—those capable of integrating both software and hardware seamlessly. Capturing the living room could serve as a fast track to success. Imagine a future where smart routers and televisions control your entire home entertainment system, while also enabling e-commerce, offering personalized services, and creating opportunities for direct-to-consumer (C2B) interactions.
In the coming years, products will become increasingly intertwined with services. No longer will they exist as standalone entities in the digital world. Internet-based services (apps) will be essential components of product functionality. Smart homes will fundamentally transform how people perceive household appliances and their living environments. They will also give rise to a wide range of information and lifestyle services centered around smart home ecosystems.
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