The big topic of furniture exhibition

According to the latest statistical calculations released by the National Bureau of Statistics, furniture consumption as a domestic hot spot grew rapidly in 2010, with a growth rate of 37.2%, exceeding the annual growth rate of furniture exports. The increasing demand in the domestic market and the increasing uncertainties in the foreign market have caused the Chinese furniture industry, which once relied solely on exports, to face changes. More and more furniture manufacturers are seeking a profitable model of walking on two legs. The domestic market is showing off.

Shanghai Furniture Fair promotes "show shop linkage"

March 17 is the day before the opening of the Guangzhou Furniture Fair. The Shanghai Furniture Fair came to Guangzhou to open a promotion meeting. The reporter was informed that the 17th China International Furniture Fair, which will be held from September 14th to 17th, will first set up an original design / exquisite furniture pavilion to gather domestic and overseas high-quality design furniture. At that time, the main force of the exhibition, Guangdong furniture manufacturers will also have a dazzling performance.

Wang Mingliang, executive director of Shanghai Bohua International Exhibition, one of the organizers, said that due to the limited venues of the exhibition, in order to better help exhibitors expand the domestic market, they will use the "exhibition shop linkage" activity that has been cultivated for 5 years to attract a large number of exhibitors in As the "domestic sales exhibition venue", the Shanghai brand flagship store complements the main exhibition venue that showcases foreign trade furniture products to meet the different needs of exhibitors and visitors. Since the opening of the "Furniture E-purchase" B2C platform at the China International Furniture Fair in 2010, the proportion of exhibitors in new domestic stores has reached nearly 1/3 of the total number of exhibitors. In the words of Ms. Zhong Beihong, the project director of the exhibition, "This is something that I dare not imagine in the past." "Showshop linkage" is the first time that the model of linkage between the exhibition hall and the mall during the Milan Furniture Fair will be embedded in the China International Furniture Exhibition Restrictions on venue and time create more and longer-lasting business choices for the audience through furniture malls, independent furniture stores, and brand flagship stores in Shanghai. After five years of development, the scale of the exhibition store linkage has expanded year by year. Every year, hundreds of well-known furniture stores in Shanghai have joined in to share the trade feast of the China International Furniture Fair, and the participating store styles have become more diversified. A new type of exhibition model has become one of the three main service modules of China International Furniture Fair (show, e-commerce, exhibition store linkage), and will become one of the veritable "main positions" of domestic trade from this year.

The third Guangzhou home furnishing design debut

As one of the epitome of China's furniture industry, Guangzhou Furniture Fair not only presents the current market trends of China's furniture industry, but also reveals to people the future direction of the industry and conveys the opportunity of the trend. On March 18th, the "China Guangzhou International Furniture Fair / The 3rd Home Design Exhibition" hosted by the Guangdong Furniture Association and China Foreign Trade Guangzhou Exhibition Corporation opened at the Pazhou Complex, demonstrating a vision of home wisdom and inspiration collision feast. The Home Design Exhibition respects the original design of the Chinese home furnishing industry, and provides a stage for display and communication for design groups, institutions or individuals with design talent, design creativity and design achievements. There are both mature professional designers and corporate design teams, as well as emerging design forces from universities representing the future of Chinese original design hopes. Industry analysis, as a young design exhibition, will inject more fresh blood into Chinese home design.

This exhibition not only invited the Central Academy of Fine Arts and Guangzhou Academy of Fine Arts, the top domestic design institutes, but also invited Chinese furniture design master Zhu Xiaojie and his exquisite furniture artworks. In addition, companies such as Biaozhuo, Hongguxuan, Liqi, Philippu, etc., representing modern and classical, new furniture materials and other different furniture styles, will be on display. Through the activities jointly held by well-known designers, furniture companies and colleges, the furniture industry's understanding of the current state of China's design has been increased; at the same time, professionals introduced new design works and crafts, released fashion trends, and promoted Chinese furniture design to have their own At the same time as its characteristics, it also keeps up with fashion trends.

China-Asia-Pacific Furniture Industry Exchange and Cooperation Summit opens

On March 20, Shunde Lecong welcomed the Asia-Pacific furniture giants from Singapore, India, South Korea, Malaysia and Thailand. The two sides conducted in-depth discussions on the exchanges and cooperation between China and Asia-Pacific furniture industry, which not only means Lecong furniture market The business model and market strength of the company have been recognized by the Asia-Pacific furniture giant, and it also indicates that Le Cong has already sounded the horn to enter the Asia-Pacific furniture market. In order to strengthen the communication and cooperation between Lecong and the furniture industry in the Asia-Pacific region, under the active operation of the Lecong Town Government, the Lecong Furniture City Chamber of Commerce hosted the summit. "The summit was held in Lecong, mainly because Lecong occupies a central position in the international procurement of furniture in Guangdong Province." Wang Ke, president of the Guangdong Furniture Association, revealed that Lecong Furniture Market is the world ’s largest wholesale and retail distribution center in Guangdong Province. The Furniture Association will build an international furniture procurement center with Lecong. Through Lecong, the world ’s largest furniture market, Guangdong furniture will be changed from the domestic market to the past, gradually increasing the degree of internationalization and building Lecong. Become a window of the furniture industry in Guangdong and even China, and conduct world-wide exchanges. Liang Suizhi, deputy secretary general of Lecong Furniture City Chamber of Commerce, said that now Lecong has more than 400 foreign merchants permanently stationed, and Lecong ’s products are exported to more than 70 regions in more than 50 countries. It is hoped that more furniture products with different styles and designs will enter Lecong in the future, so that Lecong ’s furniture companies can provide quality services to the world together with their furniture counterparts in more countries.

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