At present, in terms of small furniture online stores, Taobao's numerous furniture online stores are in full swing. In terms of home stores, Hundred Years Home Furnishing officially launched the Hundred Years Home e-shopping network in Shenzhen, and Red Star Macalline's "Dodo Mall" began to test the Nanjing market. In terms of furniture brands, companies such as E Home Fashion Qumei, Shangpin Home Furnishing, Ximengbao, Yaobang Furniture, Desong Furniture, etc. have officially launched their own furniture electronic malls. It is an indisputable fact that the furniture industry has begun to compete for the big cake of online shopping channels.
Furniture online shopping: what netizens value most is price advantage
"Low price is the only way out for B2C." This is the consensus of the industry and the consensus of consumers. In the online survey of a well-known website furniture channel some time ago, 72% of netizens chose online shopping because the online prices are more affordable than those in physical stores. Therefore, it is undeniable that the online mall has no store rent, inventory or even water and electricity costs, and has an unparalleled cost advantage, which reduces the sales price of furniture. Therefore, the most attractive thing for consumers is that it is cheap. Cheap consumer psychology. This is also the low price support point of B2C.
The biggest advantage of furniture online shopping is also the low price, and the price advantage should also be the basis for the survival of the home online mall. If there is a large-scale furniture online mall website that can conduct in-depth cooperation with furniture manufacturers and establish a comprehensive direct supply agreement, through centralized large order purchases with manufacturers and the elimination of entry fees, both the supply of goods and channels are guaranteed to reduce costs In order to obtain a stronger price advantage than home stores, it is also just around the corner to win the favor of consumers.
White-collar online custom furniture has gradually become the mainstream consumption method
In today's society, there is nothing you can't think of, and nothing you can't set. As long as you want, anything can be customized. Many people choose and match carefully according to their hobbies in terms of clothing, hairstyle, home furnishing, travel, car, etc., to show their unique personality and create their own lifestyle. Buying furniture is like buying clothes. It is obviously unrealistic to move large pieces of furniture products back and forth to your home and try them on. In the digital network era, the owner's demand is turned into reality in another way. Now, as long as you hold your house plan, according to the shape, length, width, door position, window position and other elements of the home space, you can search for tens of thousands of new homes. Furniture “sets†designed by professional designers and suitable for the “body†of your home, then you can quietly enjoy the fun of “shopping†in a clothing store in front of a computer screen "Try it on" with you. In this way, you will not have to worry about the harmonious integration of furniture and home environment.
300 stores support "full custom home delivery"
On the Xinju.com platform, owners and consumers can obtain genuine low-cost goods and complete services. Saving 40% is not a marketing method, but a brand new price system brought by a new model of e-commerce, which gives furniture consumption a brand new experience.
With the support of more than 300 stores across the country, free service terms such as free telephone consultation, free home visits, free design solutions, free distribution installation, etc. have become an integral part of the furniture brand service system, which has created its own comprehensive Competitiveness has created a new experience of furniture online shopping for furniture owners in the Internet age: buying furniture can also be as simple as clicking the mouse. Xinju furniture online shopping platform combines online and offline with online stores and stores across the country to complete the successful combination of furniture marketing and e-commerce at the business model level, which not only saves the cost of social resources, but also provides consumers with real low-cost furniture products , And provide reassuring and perfect services, becoming a successful pioneer in the furniture online shopping industry.
For more furniture information , go to http://news.gojiaju.com/
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