In 2005, although the waterproof industry has been affected by the price increase of raw materials, the overall benefits of the industry are acceptable. The annual industrial added value and profit of the waterproofing industry rose by 24.9% and 10.9% respectively over the previous year, better than the 17.2% and -2.6% of the building materials industry. And since this year, the lagging effect of the raw material price increase on the production and operation of enterprises has apparently appeared. Out of it, the industry's benefits have dropped significantly. According to statistics from the China Construction Waterproofing Material Industry Association on key monitoring materials for waterproof materials, in the first quarter of 2006, the industrial added value fell by 7.91% compared with the same period of last year, total profit decreased by 75.33%, the number of loss-making enterprises increased by 19.57%, and the loss of loss-making enterprises. An increase of 140.42%. Over the same period, the industrial value added of the entire building materials industry increased by 33.3% year-on-year, total profit increased by 66.6% year-on-year, number of loss-making enterprises decreased by 0.7% year-on-year, loss of loss-making enterprises increased by 19.63% year-on-year, and all indicators were better than the waterproof industry. In addition, the national economy of the country continued to maintain stable and rapid growth in the first quarter of this year. The GDP increased by 10.2% year-on-year, and the value-added of industrial enterprises above designated size increased by 16.7% year-on-year, achieving a year-on-year profit. Zhu Dongqing summarized at the 2006* China Waterproof Enterprise Summit. It is pointed out that compared with the overall background that the national economy is still healthy and developing rapidly and the benefits of the building materials industry are generally stable, the water-proofing industry has clearly fallen into a downturn this year. “Sin Zhong (Qingdao) Chemical Building Materials Co., Ltd. General Manager Song Xinhua pointed out in a sharp note that the waterproof material 'has always been operated at a low price, and the ultimate damage will be the entire industry, and even the national resources.†Looking down, where are the companies?* The association took the lead and reached a consensus in the company's summit. In recent years, the shock wave of soaring raw material prices can be seen everywhere in China's building materials sector. Industries such as steel, coatings, and glass have all fallen into a significant increase in production costs, the rapid decline in product profits, and the pressure on business survival has soared. The quagmire. Recently, some industries rely on the regulation of national macro-policies. Under the impetus of industry associations, major companies in the industry have reached a consensus and adopted effective countermeasures to enable enterprises to gradually emerge from the bottom.
At the recent six meeting of the four presidents of the China Architectural Glass and Industrial Glass Association, many well-known companies stated that their flat glass prices have been raised to some extent. The Flat Glass Association is also considering continuing to take effective measures to counter illegal low-price competition, and to support the implementation of the Eleventh Five-Year Plan to accelerate the introduction of structural adjustments in China's flat glass industry.
Drawing on the experience of the Brothers Association, China Construction Waterproof Material Industry Association took the lead to hold the 2006* China Waterproof Enterprise Summit. The chairman and general manager of more than 100 waterproof companies participated in the conference combined with the situation of the company and focused on the current and future development of the relationship industry. Major issues such as industrial restructuring, technological innovation, and the countermeasures that companies and industries should adopt in the face of high bitumen prices have reached the following consensus: First, actively implement relevant national industrial policies and accelerate the adjustment of the industrial structure of waterproofing companies through joint and mergers. Acquisitions, reorganizations, and other methods to expand the scale of enterprises, improve the degree of concentration of the waterproof industry, and enhance the core competitiveness of waterproofing companies. The second is to strengthen technological innovation and new product development capabilities, and constantly improve product quality and standardize the waterproof market to meet the continuous development of the construction industry. The third is the unreasonable situation that the price of asphalt and other raw materials has risen sharply, the price of products is low, and the fixed cost of construction waterproofing projects is low, and the association is urged to propose to the relevant departments the proposal to adjust the construction cost quota for construction waterproofing projects, and to make appeals and publicity through public opinions; The price coordination mechanism maintains the order of fair competition on the basis of safeguarding the common basic interests of enterprises.
* Coil price increases, corporate CEOs talk about strategies In the industrial product industry chain, raw material prices trigger the rise in finished material prices, as a reasonable price increase. With the current soaring prices of asphalt, the unreasonable price increase of asphalt coils violates the laws of the market. The reasonable increase in the price of asphalt coils not only reduces the huge cost pressures of enterprises, but also maintains the necessary profit margins for the survival of enterprises. The ultimate goal is to ensure the quality of asphalt coils and even construction products. Therefore, it is imperative that the price of modified bitumen roll must become the consensus of the industry.
Therefore, it is more appropriate and easy to succeed in the rise of the price of bituminous coils. Earlier, industry insiders suggested that in order to resist vicious low-price competition, a coalition of companies can be established to unify price increases.
Wang Shuxin agrees with this proposal. He also pointed out that in view of the current status of small-scale enterprises, unbalanced distribution, weak regulatory supervision, differences in regional policies, and differences in the nature of enterprise ownership, it is not feasible to establish a national alliance, but regional alliances and industry The major enterprise alliances have a certain degree of operability, which may be determined by the specific conditions of each region. "If it is to establish a major domestic enterprise alliance, he is more inclined to 'lead by the association, more convenient coordination of operations.' Wang Shuxin also stated that Shangfang Group has a number of authorized products manufacturing enterprises in Jiangsu, Zhejiang and Shanghai, and sets 2006.7 China Construction Waterproofing Corporation 'planned to formulate uniform prices in these enterprises' production of Yuexing' brand waterproof materials. The strategy will be more practicable." Li Guogan, deputy general manager of Xuzhou Woniushan New Waterproof Material Co., Ltd., also feels that it is necessary to establish a corporate alliance to resist vicious low-price competition. The approach can be taken in terms of bars (points). The method is to be implemented step by step,†taking the key players in the industry as the backbone, and associating with regional associations to complete national alliances and strive to obtain the support of administrative authorities. “The idea of ​​setting up a uniform price increase in business alliances is not very operative,†said Song Xinhua, analyzing the overall color TV price alliance in China’s household electrical appliance industry: the overall scale and industrial concentration of the home appliance industry. The quality of practitioners is still unable to achieve the good results of price alliances, the unevenness in the quality of public opinion technologies and quality, the small size of enterprises, the low concentration, and the lack of market share for major players in the industry. Zhan Fumin, chairman of Panjin Yuwang Waterproof Building Materials Group, also believes that the corporate alliance is a difficult thing to do: "First, the coalition must have enough organizational strength. The organizer must organize a number of companies as alliances, and it needs to invest a lot." Manpower, material resources, and financial resources require a considerable appeal. Second, the participating coalition players must have a strong desire and must have a certain amount of overall strength.†Wang Xinye, Chief Engineer, Beijing Oriental Yuhong Waterproof Technology Co., Ltd. Feel that it is not feasible to set up a corporate alliance in China's waterproof material manufacturing industry. He suggested that the Waterproofing Association provide market users with a guideline price based on the price trend of raw materials in the market and the quality of products in various grades on the market. A platform to play the role of market supervision. ".
As for the current reasonable price of modified bitumen membranes, Zhu Dongqing analyzed at the 2006* China Waterproof Enterprise Summit: The average price of Zhejiang and Qinghai was 2,900 yuan/t earlier this year, and it is predicted that the price of asphalt will reach 9-October this year. Above RMB 4500/t, the increase rate may exceed 55%, while bitumen accounts for more than 55% of the composition ratio of coils. Therefore, the cost of coils due to the increase in asphalt prices will increase by about 30%. Therefore, the association recommends that the price of modified bitumen coil products should be raised by 20% and 40% in a timely manner. Taking the national standard I type 4mm thick SBS modified bituminous polyester tire coil as an example, it should be increased from the current average market price of 27 yuan/m2. 8 yuan/m2. Wang Shuxin, Wang Xin, Li Guoqian all agree with this proposal, that the national standard I 4mm thick SBS modified bituminous polyester tire membrane from the current average price of 27 yuan / m2 market based on an increase of 8 yuan / m2 "It is a very objective price increase rate," and the prices of the remaining modified bitumen membranes should also be raised as an example. Zhan Fumin not only thinks that the proposal of an increase of 8 yuan is acceptable, but also believes that 'the price increase can be larger.' He pointed out sharply that at present, 'market prices are mainly caused by the production of counterfeiters, so the extent of price increase depends largely on the effectiveness of clearing and rectifying the market order.' Song Xinhua believes, Due to the low starting point of the industry, a considerable number of coil production companies will not be licensed according to the rules, so the 'real price increase rate is difficult to determine specifically.' Wang Xin also believes that because different companies have different production costs and management costs, the pursuit of profits is also different, so the reasonable price of coils is hard to say.
With regard to the upward adjustment of the price of the operating method, most business people tend to increase in stages, "to achieve 'segmentation, time-sharing, and a moderate increase." 'While we hope to be in one step, it is the market (customers) that can play a decisive role; whether all manufacturers can do this. According to market rules, price increases are gradual and take some time. We only try to go up and try to go up.' “Zhan Fumin made such a statement. One by one, there are many positive aspects. Coil companies should be optimistic. In recent years, the market share of modified bitumen membranes has been continuously rising, economic construction has been developing steadily, and industrial policies have been continuously improved. These are all for coil companies. Because of the favorable factors of development, the coil production enterprises should be optimistic about their own development, and do not have to worry too much about the price increase will make the modified bitumen waterproofing membrane lose its market share for many years, allowing other materials to seize the limelight.
Zhan Fumin is full of confidence in the market. He said: “From the macroeconomic point of view, the construction industry continues to maintain a growth trend. There is no sign of a decrease in the demand for waterproofing membranes and the demand is strong.â€
Recently, the Department of Science and Technology of the Ministry of Construction held a meeting in Beijing to deploy the revision work of the Ministry of Construction of the People's Republic of China on March 18, 2004 for the Promotion and Application of the Ministry of Construction and the Restriction of Prohibited Use Technology (Announcement No. 218). As the proposal amendment unit of No. 218 Announcement, Sun Qingxiang, executive deputy director of the Expert Committee appointed by China Construction Waterproof Material Industry Association, attended the meeting. Sun Qingxiang believes that modified bitumen membrane is a new type of waterproof material with a wide range of applications in China. According to the development report of the waterproof industry over the years, the market share of SBS and APP modified bituminous membranes has been increasing year by year. In 2004, the production volume increased by 46.7% over the previous year, accounting for 17.97% of the total waterproof material of the year; The annual growth of 28.5%, accounting for the total amount of waterproof material rose to 22% in the year. Modified bitumen membrane in Europe and the United States is also a reliable application of a large amount of material. He said that the purpose of revising the technical bulletin is to give full play to the technical orientation of the announcement and provide technical support for the development of new types of waterproof materials such as SBS and APP modified bitumen membranes.
In 2005, the National Development and Reform Commission promulgated the latest Catalogue for the Guidance of Industrial Structure Adjustment, and formulated more than 1,000 industries in accordance with the three categories of encouragement, restriction, and elimination. The new policy will list the modified bitumen waterproofing membrane production line with an annual output of less than 5 million m2.
Zhu Dongqing analyzed that the output of SBS and APP waterproofing membranes and the market applications are very large. The new policy is not to restrict the application of this product, but to restrict the re-establishment of medium and small-scale production lines and encourage enterprises to form scale production through integration or technological transformation. Effectively control product quality, realize industrial upgrading, and become bigger and stronger.
As the 10 new technologies of the construction industry (2005), the chief secretary of the Architectural Water Protection Branch of the China Construction Industry Association, the chief architect of the new building waterproofing software and consultancy service provider, Hui Hui introduced 10 new technologies released by the Ministry of Construction. The polymer modified bituminous waterproofing membrane was listed, and its main performance, technical specifications, application scope and typical projects of application were introduced, and the use of material management by the use unit management department will effectively promote this type of new material. Waterproof material development.
* Supporting counterfeiting, multi-pronged promotion of norms In the past two years, the relevant state management departments, quality inspection departments, and various industry organizations have successively adopted a series of measures to promote counterfeiting, promote standardization of the market, and effectively curb counterfeiting and inferiority. The trend of low price products will increase the market price.
In 2004, with the unremitting efforts of the China Construction Waterproof Material Industry Association, AQSIQ began to list building waterproofing membranes in the National Quality Exemption Catalog for *004 products in the first half of 2004, and there were 7 such as Panjinyiwang. The company has entered the inspection-free process, which has effectively increased the influence and status of the construction of waterproofing membranes in the national economy, and is a substantial initiative to promote the company's product quality.
In 2005, we continued to carry out replacement (sending) production licenses in accordance with the Regulations for the Production (Permit) Certificate of Construction Permits for Construction of Waterproof Coiled Materials. Up to now, there have been more than 400 replacement and issuance enterprises. Through this work, the state has strengthened the management of 'market access' and created favorable conditions for further regulating the production and operation of construction waterproofing membranes. With the official promulgation and implementation of the Regulations on the Production License of Industrial Products of the People's Republic of China, Zhejiang The technical and technical supervision department of the province, with the cooperation of industry associations and quality inspection units, investigated and prosecuted the production enterprises of unlicensed waterproof materials in the region, and the rectification of the waterproof membrane market in Zhejiang was undoubtedly a lesson for other provinces and cities. .
In order to crack down on the increasingly fierce phenomenon of the waterproofing industry and ensure the quality of waterproofing projects, relevant departments are actively organizing revisions of GB18242 and GB18243 two polymer-modified bitumen membrane standards. The amendments will further control the quality of the products, but fundamentally, they must rely on the self-discipline of the company and the strict management of the engineering project site to curb fraud. "China Building Waterproof Material Industry Association will also continue to carry out well-known brand product selection and recommendation activities to support and promote excellence, promote enterprise development, and increase the concentration of the waterproof industry and the core competitiveness of waterproofing companies.
The road is long and long and has a long history of good economic construction and industrial policy environment. The development prospects of the modified bitumen waterproof coiled material are bright; the joint efforts of industry associations and relevant government departments will surely promote the standardization of the market in price increase; The improvement of corporate credit awareness and the diversity of corporate alliances will enhance the self-discipline of companies in price increases. However, the difficulty of breaking the 'comparable price port' of the coil market brings us a lot of thoughts as to when a Chinese waterproof market is standardized. In the energy crisis today, a highly-reliant energy-based waterproofing company is on the path to energy conservation, along with our country’s The official launch of the residential sector certification work in the construction sector, how does the waterproofing company change from a single material producer to a supplier of parts that reflects the function of the building, in order to reduce the risk of the enterprise, ... ... 'The road is long and far-reaching,' China Construction Waterproof magazine Together with everyone, we will seek to improve the comprehensive competitiveness of enterprises and the healthy and orderly development of the industry!
(Xu Jianyue, Pang Zhengqi, Qian Huiqun) 2006.7 China Building Waterproofing> 07
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