Environmental protection has become the focus of the moment. With the policy requirements of the “12th Five-Year Plan†for energy conservation and environmental protection, the wind of environmental protection has also spread to the door industry market. Many door companies have quickly grasped the direction of this green wind. , immediately put the human and material resources into the development and development of the ecological door.
The eco-door market is small and at the same time it is also huge:
Smallness is due to the fact that the proportion of ecological doors is not much
Lin Hui’s responsible person for wood products pointed out that for the phenomenon that the market share of the ecological door market is not large, we analyzed: “The main reasons that caused the low market share of the ecological door market are the impact of traditional consumer attitudes and high prices. Consumers are discouraged."
Lin Hui’s head of wood products further analyzed that in China’s family structure, the proportion of elderly people is mostly high, and China is a country with a beautiful tradition of respecting the elderly. The views of the elderly have largely influenced young people. Many elders are more traditional in their thinking and have a clear resistance to this new kind of thing, and the old “carving dragons and phoenixes†wooden doors have affected their lives. Therefore, most of them choose to prefer wooden doors rather than wood doors. Ecological door. At the same time, the price of ecological doors is not a small expense for ordinary people, so there are reservations in purchasing ecological doors. Although young people are very comfortable with the fashion trend, when they really start to decorate, the price of the door will also make them think about it.
In a seemingly narrow market, the ecological door is still full of vast markets.
First of all, the global environmental pollution is serious. People all over the world are advocating environmental protection. The ecological door is in line with the trend of environmental protection. People have only one earth, so the theme of environmental protection will always exist, so things that meet the laws of development will not be eliminated.
Secondly, it was learned from the person in charge of Hongyu Shengya that people’s living standards are being greatly improved. The price of ecological doors in the future is not a burden for most consumers. Moreover, the concept of consumption of the general public is constantly changing, and the concept of green consumption will inevitably become the mainstream concept of consumption. Consumers are more concerned about their own health, rather than the price of the product.